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Information about web design

Company Information

Web Design Supermarket is a web design and development quotation provider that also offer quotations in other web orientated areas such as graphic design, online marketing and search engine optimisation. We are based in the West Midlands, Birmingham, and have over 500 suppliers registered with us throughout Great Britain and Northern Ireland.

Our suppliers offer full web services: web design, front-end and back-end web development, on-site search engine optimisation and off-site search engine optimisation, graphic design, public relations, internet marketing, pay per click management, and database development.

 

All our web suppliers are pre-approved by us and are checked on a regular basis for the quality of their design and development work.

 

Recently we have been working with a CO2 offset company and are now a completely carbon neutral company. Our entire carbon footprint generated from all our websites, together with our electrical usage, is neutralised through carbon offset schemes such as tree planting.

web Design and Designers

Web design is the initial phase in any project. If your web doesn't look any good, or visually appealing to the user, it won't reach its full potential. Your web designer will work throughly with you to ensure your web is designed to reach its potential. Studies at numerous universities and research insitutes have shown how long a web browser can take to decide if they like a web or not, and it can be as little as 50 milliseconds.

A website needs to have a whole load of characteristics to ensure it's successful:
- Clearly shows through graphics and text what your web and company has to offer
- Displays more important services and products effectively and more prominently than less important services
- Easy to use site navigation
- Easy to see contact information (you'd be suprised how many web designers stick contact information in the smallest corner they can find)
- Concise and easily read text and information

How many websites have you seen that just aren't up to scratch? How many times have you thought the web designer should be shot! All of our suppliers are pre-approved by us before they quote for your project, and your details are only matched to designers who believe they can complete your project to your satisfaction.

Many websites can suffer from a lack of design variation or imagination. A web designer should always work with you to ensure your site meets your required specification and is suitably varied so that the design does not seem boring or monotonous..

Web Development and Developers

It is unfortunate but due to the nature of web development, many customers will not understand all the technical terms used by web designers to describe the processes involved in developing and designing the intricate features of an interactive or ecommerce web. web designers always try to keep technical jargon to a minimum but this cannot always be maintained. You should ensure that your designer always explains as much as they can to you in simple English and that you understand all the processes of designing your web as best you can.
web development is broken down by web designers into two distinct areas. There is front-end development and back-end development. Front-end web designers/developers work designing and developing the user of a web's experience. They are responsible for turning designs into a web and ensuring the user interface.

Back-end developers generally have little designing ability and centre on the programming of your website and ensuring that all its features and functionality works correctly, allowing the web to communicate with any back-end databases and ensuring all the websites coding functions as it should and when required..

Front-end web Design/Development

During front-end web design the designer will turn a set of designs that they have previously completed, or completed by another, into HTML code (the code that computers use to turn computer language into a web that you can see) and CSS. The majority of web designers will choose to use a WYSIWYG editor (one of the most preferred by designers is Dreamweaver). Basically these What You See Is What You Get editors work similarly to Microsoft Word and allow a web designer to place items onto the web where they want them and preview their changes to the web in real time.

Some web designers and developers produce excellent websites using these programs whereas others frown upon their use. If a web designer is going to produce you a web that is effectively listed and indexed by a search engine spider, they must ensure whether using a WYSIWYG editor or building a web from scratch that the site utilises semantic code and CSS. CSS ensures that most of the code for the web that decides upon how it looks is held on another file that the search engine will not take notice of, leaving the pages that you want listed in the search engine containing a much higher percentage of text compared to computer jargon.

 

Semantic code ensures that web code is clean & minial, and constructed in the best way so that search engines are sure what the web page is all about. CSS code also allows a user to make changes to a whole web by changing just 1 file, instead of having to change every web page on the site.

 

All web designers and developers have different ideas of the best techniques for designing and building a web, and you must go upon their previous work as a measure of what they can achieve and whether it fits into the goals of your web project.

Web Designers Expertise

Once the front-end web design is complete, the back-end developent can begin. This is the stage where the database work commences - the programming functions and operations that make the web actually work.
Our suppliers have extensive knowledge and experience in the following computer langauges

Our web designers' approach to programming is modular and object-orientated. All of our designers' programming is completed to a high standard.

Search Engine Optimisation / web Optimisation

Choosing a search engine optimisation specialist for your web project can be tricky. The easiest and most obvious way of testing their skills as an optimiser is to see where their previous web projects have ended up in the search engine listings. If they have got a site selling organic goats milk in Rawtenstall, Lancashire to number 1 for the keyword "organic goats milk Rawtenstall" then that isn't as hard a task as getting a web to number one for "vacuum cleaners".

 

Many web companies offer ongoing search engine optimisation to web design clients and offer a good and useful service to them to ensure the site is built in a search engine friendly way. Always check the portfolio to ensure you are happy with the designers previous work.

 

Some web designers may have no previous projects to demonstrate you. Don't let this deter yourself from using their services. Every web designer has to start somewhere.

 

Search engine optimisation can be split into two areas:
1. On-site search engine optimisation - ensuring your web is built and designed in a way that that optimises it for a high search engine listing.
2. Off-site search engine optimisation - this ensures your web is known and recognised on the internet, making sure plenty of high-quality websites link to it.

 

A combination of both of these methods will ensure your web gets a high ranking and is recognised by the search engines as being a relevant and quality web.

Final web Design Remarks

When searching for the right web designer and development company, you need to have a good idea in your mind of what you want from the company and from your project before you choose anybody. We have access to over 500 web design and development specialists and can ensure your web project is directed to the best web designer.

 

Our consultants will be happy to help you and talk through the web project with you to ensure your project specification is accurate and comprehensive so that you can be provided with an accurate quotation and timescale.

 

If you would like any more information simply complete the form at the top of the page.